Gerardo Mazzeo, Nestlé

Food and wellness giant Nestlé and global advertising agency McCann are the new sponsors of The Next Big Thing pitch competition, giving tech startups the opportunity to pitch for a $50k pilot at ad:tech London on 29-30 November.


Scale up with Nestlé

Nestlé’s purpose is enhancing quality life and contributing to a healthier future. The company is looking for innovative tech startups who can help deliver this, using [email protected]é - an open innovation platform offering funded pilots. The Next Big Thing partnership will continue this search, with the theme of the pitch to be revealed soon.    

The winner will gain the opportunity to partner with the world’s largest food company and high profile award to accelerate growth (plus a beautiful trophy for the office cabinet!).


What are we looking for?

We want the most innovative tech start-ups who can boost Nestlé’s ability to enhance lives and contribute to a healthier future. Click here to see some of the pilots Nestlé is currently running.

View The Next Big Thing Brief Here


How does it work?

Applications for The Next Big Thing 2017 closed on 13 October. Final call backs will be notified on 13 November.

15 startups will be selected by judges from Nestlé, McCann and other industry partners to pitch in heats at ad:tech London on 29-30 November.

Three heat winners and one wild card will make it through to the grand final on 30 November. One winner will secure a $50k partnership with Nestlé. Good luck!


Get your ticket to watch The Next Big Thing

We launched [email protected]é in 2016 with the ambition to work with the most creative and innovative startups on projects that will make a real difference. We’ve already had six great projects, and partnering with ad:tech and The Next Big Thing is an important part of our strategy as we continue to build HENRi and look to find more tech pioneers.
Gerardo Mazzeo
Global Innovation Director, Nestlé